Soul Skating: "How We Live & Skate"

Armando Gonzalez : Founder and Owner of Soul Skating LA

Soul Skating: "How We Live & Skate"

In Hawaii the art of riding waves was once reserved only for Hawaiian royalty. Once the Christian missionaries arrived to the Hawaiian Islands they started to ban all Hawaiian traditions and surfing was prohibited. They considered surfing an evil act and the Hawaiians spirit was broken.

Surfing was brought back to life on the beaches of Waikiki, on the island of Oahu. Duke Paoa Kahanamoku, Hawaii�s native son, grew up surfing the Waikiki waves. Duke helped introduce surfing to California and Australia in the early 1900�s and is known as the father of modern surfing.

The North Shore of Oahu became the Mecca of surfing by the late fifties and early sixties, where the winter waves of Banzai Pipeline, Sunset Beach, and Waimea Bay made legends of the surfers who dare surfed the monster waves.

By the sixties surfing, had become a commercialized multimillion dollar industry from the Hollywood movies, surf music, magazines, to the international surf clothing brands.

In response to the massive surf culture craze, there was a �Soul Surfer� movement - where surfers respected the spirituality of wave riding and looked down upon surf contest and the capitalistic surf industry.

Legendary soul surfers like Pipeline�s Gerry Lopez expressed himself through his unity with the waves by feeding off the energy of the ocean. He surfed Pipeline the way a painter expresses his soul on canvas.

You can also pick up an official FIRME SK8 BOARDS at Soul SKATING LA

In the Boyle Heights neighborhood there�s a new skate shop and company, �SOUL SKATING LOS ANGELES� that�s bringing the same soul surfer spirit to the East Los Angeles streets. Soul Skating LA celebrates the heart and spirit of the inner-city. Local homegrown skaters, expressing themselves through the art of skateboarding, now have a home base to get the freshest skate decks and accessories.

Soul Skating L.A. is located one block south of Hollenbeck Park Skate Plaza. They also have an art space to host events, community-based workshops, and art exhibits to connect the local art scene, music, and skateboarding culture together.

Fotografia y Escritos por Salvador Rojas

Custom skateboard deck created by Nico Avina titled "NAGUAL"

Custom skateboard deck created by Wenceslao Quiroz dedicated to Dog Town Legend "TONY ALVA"

Can you purchase the new FIRME SK8 BOARDS limited edition �Skulls and Roses� deck at SOUL SKATING LOS ANGELES.

770 S. Boyle Avenue
Boyle Heights, CA 90023

Store Hours:
M � Th: 12:00 pm � 8:00 pm
Fri: 12:00 pm � 7:00 pm
Sat: 11:00 am � 7:00 pm
Sun: 11:00 am � 6:00 pm

Contact Us:
Tel: (323) 266-6611
Official Website:
Facebook Profile:

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